We’ve all been there on the receiving end of a phone call announcing we won a free trip , or an email informing us of a large sum of money sitting in a trust with our name on it. All we have to do is hand over a few pieces of personal information and we’ll be on our way to reaping the rewards. Right? Wrong. Fraudsters attempting to get a hold of our personal information are doing so in more creative ways than ever before. Whether it’s an outright appeal for information in the form of a reward or fear-based communication or super stealthy schemes at the point-of-sale, preventing your identity information from falling into the wrong hands has become a collective priority. The following tips can help keep your personal information where it belongs ? with you, and you only.